Hooks · 28 breakdowns
Top hooks by views
Ranked by Instagram views, as observed on the date shown on each breakdown. Views are never compared across platforms.
Entertainment and comedy105M viewsA Deadpan Selfie That Recognizes Viewers Watching on Mute
Makeup60.6M views“I Trust You” Sets Up a Makeup Reveal and Mirror Reaction
Kitchen and cooking56.2M viewsA Relatable Recipe POV Sets Up a Campfire Cooking Fail
Afrikana45.6M viewsCovert Restaurant Filming Sets Up a Phone-Screen Reveal
Entertainment and comedy42.1M viewsHotel Key Card Mistake Sets Up a Dramatic Facepalm
Reese's41.1M viewsDay-by-Day Sugar Challenge With Fast Mood Changes
Skincare38.9M viewsGaming Sleepover POV Turns Into a Group Skincare Session
Entertainment and comedy35.9M viewsMotorcycle POV Opens an Unfinished Relationship Story
Education30.4M viewsPromising Better Videos as an Alternative to Brain Rot
Relationships and dating28.9M viewsA Pretend Flower Delivery Drops Viewers Into a Social Favor
Makeup27.3M viewsMatching Cat Bonnets Tease a Shared Beauty Transformation
Career and workplace24.1M viewsLayoff Pressure Meets a Carefree Longboard Ride
Entertainment and comedy23.1M viewsA Hair-Styling Favor Opens a Service-for-Service Skit
Bambu Lab23.1M viewsVanity Clutter Opens a Loop About Life With a 3D Printer
ONE/SIZE22M viewsWide-Eyed Selfie Leads Into an Oil-Control Spray Reveal
Entertainment and comedy21.7M viewsOversized Pickle Jar Turns a Craving Into a Realization Hook
Parenting and baby20.7M viewsA Tired Bedtime Selfie Interrupted by an Early-Morning Kiwi Offer
Entertainment and comedy20.5M viewsShower Multitasking Turns Everyday Overload Into a Visual Hook
Wagner18.8M viewsA Painting Workflow Claim Followed by a Powered Roller Demo
Makeup16.9M viewsHalf-Lash Surprise Reaction Leads Into an Adhesive Test
Insta36015.6M viewsA Relatable Filming Problem Leads to a Wearable Camera Reveal
Entertainment and comedy14.8M viewsEmail Frustration POV With an Unfiltered Office Reaction
Career and workplace13.7M viewsA Late-Night Job Application Claim Over an Elevator Selfie
Suno12.6M viewsAn Awkward School Group Chat Request Becomes a Musical Story
Career and workplace12.3M viewsEmail Punctuation Overthinking as a Relatable Desk Skit
CozyTots12.3M viewsA Dinosaur-Mom Callout Paired With an In-Store Reaction
Relationships and dating11.5M viewsTurning a Vague Text Reply Into a Multiple-Choice Quiz
Suno11.5M viewsTurning Family Texts Into a Song Creates a Curiosity Hook